Introduction
The introduction will mainly talk about the influence of wider context such as society and its influence on the bias representation of black youths. Furthermore, I will introduce the issues and debates that occur alongside the bias representation along with the validity. For example introducing texts such as Kidulthood, Adulthood and West 10LDN, are being examples which reinforce this bias representation thus making it difficult for audiences not to accept this bias representation. I will further introduce the audience receptions and the differences that occur, particularly linking a typical audience reception to the cultivation theory and how the media has gradually become desensitised and thus being a reason for audience’s to accept this bias representation. Furthermore, I will focus on print and representations that are created and how they are created, particularly with the use of font, anchorage and Photoshop to manipulate the audiences and create a moral panic of a situation that has been blown out of proportion. Finally, I will focus on the debate between the alternative representations and the dominant representations of black youths and the irony of the alternative representation being the true actions of society.
1st paragraph
The first paragraph will focus on the media and the content of what they distribute and how much of an extent does it reflect society in which the age that they are created. Furthermore, focusing on print aspect of the media and how a tabloid newspaper outsells a broadsheet newspaper despite the intellectual and quantative difference there is between the two types of print. Secondly, I will look on a different side and argue that the media are not obligated to show information that meets the needs of society as it is not government funded. Furthermore, look into Britain’s use of ‘freedom of press’ and the extent to which British media in particular tend to abuse that opportunity. Furthermore, as I am looking into British media I will focus on demographics such as 33% of London being made up of ethnic minorities and the ‘white plane’ where rich white middle class people are in fact moving to less urban areas as it is now becoming more urbanized. Taking all these points into account I will conclude on to how much the media actually use social and historic events to their advantage at the expense of black youths who are apart of the alternative representation of the media.
2nd paragraph
Within this paragraph I will focus on the cultivation theory and talk about audiences receptions of violence within television and how films such as Adulthood have used this ‘dumbing down’ of audiences tolerance to a very sensitive subject which is violence and use this as entertainment. Furthermore, I will focus on how different types of audiences will actually perceive this of different ethnic minorities and I will also talk about how audiences have become more passive and becoming less active and placing their own judgement.
3rd paragraph
Within this paragraph I will focus on the alternative vs dominant representations of black youths and how the dominant representation seems to be fabricated and a manipulative way in which media institutions can generate profit. In addition, I will focus on how the British media tend to ignore alternative representation of black youths within the media such as hard working students who do not dress in hoodies, and dress in suits and focus on the irony of how the fabricated story and negative news is what makes audiences read into these representations. Particularly within tabloid newspaper ‘The Sun’ who sell about 3million newspapers a day; reflect how successful the media are and how the hypothermic needle theory seems to justify that audiences are becoming more passive. Furthermore, I will back this up by Marxist arguments with Althusser’s view of the media being like an ‘ideological state apparatus’ and how hegemonic values have been passed down and considered as ‘common sense’ thus making audiences reception more passive.
4th paragraph
Within this particular paragraph I will focus on the economical aspect of the wider context (SHEP) as this could be a way in which the media further suppress black youths and use their lack of financial aid is the reason they commit crimes. Furthermore, the lack of economic access could be why films such as WEST10LDN were filmed on an estate thus reinforcing the typical stereotype of where black youths commit crimes. Furthermore, I will also argue a reason for why black youths are perceived the way they are and according to Ross (2000) she argues that black youth’s erratic behaviour is due to the ‘lack of role models within their lives’ and also a web research I carried out also looked into black youth’s lack of father figure’s within their life and this is where I provide the for aspect of the debate in which to an extent the media are in fact distributing news which reflects social concerns within society.
Conclusion
The ending paragraph will be about how the British media do in fact create a bias representation towards black youths however, the biasness comes from the fabrication of the actual story and not the actual events itself, the events took place the media do tell however the unfair and unjustified representation is because the media is able/ has the means to change the perception of the events and manipulate audiences into believing that, that was what actually happened. I would also talk about the power of the media and how they use this as a way in which they can actually make black youths seem the violent creatures that only understand violence and nothing else.
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