Half Term work..x

Half term homework

Critical investigation- 'Black youths are a target of a negative and a misconstrued representation within British media'. To what extent is this statement true?

Linked production- A cinema advert lasting 1-min reflecting a different approach on black young teenagers within society, acting in a way in which the media wouldn't associate with.

Migrain analysis

Media Language-In order for the cinema advert to emphatically create a moving and dissimilar effect to other cinema adverts; and as a production as a whole, media language is essential that I use this tool throughout. The different use of camera angels such as a high shot to show black teenagers within our advert are a crucial and effective way that black teenagers are independent and dominant figures; rather that low angle shots to make them seem inferior by the media. The mise- en –scene is particularly crucial to us as the entire picture within each frame continuously shows the audience that black teenagers are not thieves and violent intolerable human beings, and taking into account all aspects of media language (setting, props, camera angels, actors etc) these aspects will make our production more noticeable and unconventional and overall more powerful and interesting.

Institution- considering that as a group our linked production is a moving image text, it would be necessary to look at how news institutions portray black teenagers as violent teens who take out their anger on innocent people due to their troubled background. Therefore, I'd be looking at how Channel 4 news portrays black teens and use their interpretation as a guidline as to how I would portray a more different view.

Genre- the genre of the entire production as a whole would be a drama combined with documentary as the different uses of genre are: on one hand creating a shock effect and an engaging one with the use of drama: however, providing knowledge and facts with the use of documentary to make the entire production more proffessional, valid and unbiased.

Representation- the representation is a highly signifcant tool within my production to continuously compare the moral panic and the generic stereotypical representation made by the dominat figures within the media (Channel 4 CEO'S) therefore the passive representation given off the audience makes black teenagers and ethnic minorities as whole seem inferior by the superior figures within the media.

Audience- the audience that I would be targeting would be the more older generation of audiences as they are the more dominant and passive audience who would accept this representation made by institutions as correct and truthful, as society 20-40 years ago didn't seem this corrupt (according to the media) therefore targeting the more adult older age audiences would truly make my production more engaging and interesting.

Ideologies- the ideologies of my production as a whole would be to 'not judge a book by its front cover' and not to become passive audience as the unfair representation within the media is not serving a purpose for the sake of reporting news it is infact a way in which exxagerated stories are a fast way to make money and gain power within the media as the media plays a highly influential role within society today.

Narrative- there particularly is no narrative within contempary news however, taking into account the linked production and the generic flow of information the narration would be similar to Propps theory- where the media institutions are the villians and the black teenagers are the heroes and the state of chaos would the the moral panic and then the hero (within the linked production) would dissprove and challenge the moral panic and act in a completely different way and the equilibrium would be reached.

http://www.channel4.com/news/articles/uk/cuts leave black youths to die/2433332

SHEP

Social...
The main social issues that link in with my production: are issues that created the bias and false representation of black youths by society, because the media are known for exaggerating the stories that simplyaren't what it seems. Gun crime, gangs conflicts & knife crime are the main issues within black youth's lives today, it seems that because of this representation the big news co-operations: (knowing of their influence within soceity) still do not use that ability but portray the inability of news co-operations and cannot report news that will highlight the seriousness and try to prevent this issue from commencing. Therfore, indiviually and as a group, we found this a gap within the media that we could exploit and use to our advantage and represent a completely different side to black youths.

Historical...
Historically this is linked in with the entire race as a whole: on a larger scale black people have been facing an upheaval struggle for equal rights, perhaps this struggle influences the media's easy ability to write negative stories about black teenagers. With events within history such as the Civil Rights Movement has a major impact on how black youths and particularly black people are portrayed within local and global news. Taking these points into account: again individually and as a group this will play a huge role into completely disproving all the stereotypes that have been created and use the Civil Rights Movement in a positive way to show the the together and powerful community that black people have within the 21st century.

Economical.....
In terms of the economy: and due to the minimal amounts that are invested into youths, it seems that this hasn't worked in the favour black youths. Within my production I would use the significance of black youths/families that are resided within lower class areas such as estates, tower blocks & and use the significant numbers to perhaps show the reason why black youths are portrayed negatively within the media: perhaps because of the large amounts of black people that reside within these areas; the media have used this to make an excuse as for why there are such representations.

Political....
Politics are perhaps the most interesting and significant sides for and to my production, as the overwhelming amounts of gun and knife crime statistics, it seems that politicians and their parties do not hesitate and take it upon themselves that this is the case. In addition, another focus on political influences of this particular steerotype is the lack of times that a politician has actually been seen within these estates and communities trying to solve and find a resolution tothe growing problem: however this is not the case: one would assume that as an unbiased and people serving groups such as politicians: surely they are meant to be finding and helping find a resolution? rather than ignoring it and hiding it from the truth and believing the media.

This study fits in with the contempary media landscape because it is such a profound and serious issue that showng a different perspective will ultimately grab audiences attention.